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1839-1939 Baseball Centennial Esso Official All America Baseball Team Milk Glasses


  1939 Esso Oil Company 100th Anniversary Baseball Handbook Advertising Mailer
 
Esso Baseball Handbook Mailer
Item Details
  • CIRCA - 1939
  • AVERTISER - Esso Oil Company
  • SIZE - 5-3/8 x 8-1/4"
    8-1/4" x 10-3/4" (Open)
    10.-3/4" x 16-1/2" (Fully Opened)
  • PRICE GUIDE - $20.00 - $40.00
    Very Good - Excellent condition

Information Provided by:
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NOTES:
 
    In 1939 the Esso Oil Company sent out a mailer to promote the Esso Baseball Handbook, 1839-1939 Baseball's 100th Anniversary Edition. A free copy was made available at your local Esso station. The station's information was provided at the bottom, of the inside flyer. This Mailer was sent out by "Felix s. McManamon, 456 River Street, Troy, N.Y."

 The book, edited by Christy Walsh, as listed on the inside of the flyer is "Full of accurate, interesting baseball information such as: The Home Run Kingdom (Baseball's 50 greatest sluggers); Baseball Lessons by 9 Famous All-America Players; The King Of Swat (Babe Ruth's Lifetime Record); The Longest Home Runs On Record; "How To Keep Score" The 1938 All-America Team; Lou Gehrig's Record-(1925-1938); Ten Leading Base Stealers; Famous Players' Boyhoods; World Series Records; 20 Great Strike-out Pitchers; Vander Meer's Box Score (No hit games-2); 20 Great No-hit, No-run Pitchers; 1939 Baseball Schedules."

 The outside of the broadsheet fold mailer reads "BIG FREE OFFER, OPEN OTHER SIDE!" in the lower left corner, with a 1 cent postage stamp on the upper right, and addressed in the center. The opposite side has a blue-tone illustration of a boy, and a police officer, watching a ballgame through knotholes in a wooden fence. It reads: "Baseball Season Is Here Again! - 1839-1939, Celebrating It's 100th Anniversary" The mailer was sealed with an orange sticker. When unfolded the flyer is reveled for the free copy of the Baseball Handbook. Unfold again, a "Spring Check-Up Service" ad.

 
 
1939 Esso 100th Anniversary Baseball Handbook Mailer
Outer Flyer-Mailer

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