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KeyMan
Collectibles |
NEWSLETTER |
November 2021 |
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Baseball Breakfast Cereal Memorabilia
Premiums |
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Steven KeyMan |
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and
Promotions -
By Steven KeyMan |
Founder of
Keymancollectibles.com,
and a long time
collector, Steven
KeyMan has more than 30
years of experience in
researching, and
cataloging information
on Baseball
Memorabilia.
Researching his own personal
collection, and helping others find
information on their
collectibles, the
website grew into the
largest online resource
for baseball
memorabilia |
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Ask
Steven: Direct your questions or feedback,
about Baseball Memorabilia to Steven KeyMan
Steve@keymancollectibles.com You can also Send
KeyMan pictures of your personal Memorabilia Display,
and get your own Free
Collectors Showcase Room featured on the website.. |
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Boys
and Girls, fill out the coupon, mail in
a box top from Quaker Puffed Wheat and
Babe Ruth will send you a Signed photo!
Eight box tops will get you a
Professional League baseball! It
didn't get any better than pulling out
a toy and enjoying a bowl of cereal
while reading the back of the box
before school.
Part
of the 1935 Quaker-Babe Ruth "FREE
BASEBALL GIFTS" offer, this
Red & Green stitch Professional League
Anchor Brand baseball No. 50 was
originally made available for just 8
box tops of Quaker Puffed wheat or
Rice.
In a 1936 ad, The ball was available for 10 box tops of Muffets, or 2 box
tops and .25 cents. The Professional
League No. 50 baseball was also
available on the retail market, but
with the J. de Beer, Double Header Logo
in 1938.
A Gold-Plated Ring or
Girls Bracelet was also
offered by Quaker Oats, for Two or three box
panels of Muffets.
The ring has a miniature baseball,
crossed bats, and glove in relief self
adjusting shank fits any size finger.
The girl's gold-plated bracelet has
engraved links, with miniature
baseball, bat and glove charms
attached.
In a 1935 Post Cereal promotion, advertised through a comic strip
campaign; when you sent in a top from
one full-size yellow-and blue
Grape-Nuts package, with your name and
address, you received this
Dizzy Dean Winner's membership pin.
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The membership pin, is made of solid
bronze with an antique finished ball
and baseball bat that reads "Dizzy Dean
Winners" with red enameled lettering.
The following year in 1936, Post
offered a Dizzy Dean Membership pin
with a new design; two-toned solid
bronze with red lettering. The pin
features a raised portrait of Dizzy
Dean on a baseball and reads "Dizzy
Dean Winners" below.
This
1937 "Breakfast of Champions" cereal
bowl was part of a special offer,
given away free with the purchase of
two packages of Wheaties cereal. Around
the outside of the white milk glass
bowls, are red silhouettes depicting
sports champions in action.
The free premium bowls were made available at the local grocer, and issued
following both New York Yankees Joe
DiMaggio, and Cleveland Indians Bob
Feller's, 1936 Rookie Year.
General Foods, created the Huskies
Cereal Club, a newspaper advertising
campaign targeting youngsters by
offering premium gifts. New members
would receive a
bronze Huskies Club
membership pin, and a Huskies Club
color fold out catalog describing all
the 41 free prizes which included
baseball equipment.
Lou Gehrig signed on with General foods in 1937, and became the President
of the Huskies Club, heading an elite
group of American athlete endorsements
that included baseball stars; Frankie
Frisch, Charlie Grimm, Monte Pearson,
Elden Auker, Bill Terry, Tony Lazari,
and Jake Powell.
The
Ted Williams Baseball Action Ring
was made available as a premium by
Nabisco in 1948; by mailing in a coupon
with .15 cents, and one box top from
Nabisco Shredded Wheat. The ring is a
gold-color metal with anti-tarnish
finish, and has a plastic batter at the
top. "It Really works....the batter
swings with real World Series form!"
A tab on the base allows the figure to swing the bat when the tab is
turned. The side of the ring has a
crossed bats and ball raised relief
below the Ted Williams autograph. The
ring commonly came in a basic shipping
box along with a letter from Ted
Williams on how to care for your
Nabisco Shredded Wheat "Baseball Action
Ring."
From 1949-1951 Kellogg's included one
plastic picture ring prize inside the
boxes of PEP, and Raisin Brand cereal.
The set of 16 toy rings featured,
airplanes, cowboys, Indians, movie
stars, and sports stars, which included
Babe Ruth.
The
one size fits all, premium Ring
came in 6 different colors; Red, Blue,
Green, Pink, Gold, Silver. There are
also different shades of these basic
colors, such as Light Blue, Olive green
and Copper for example.
The Rawlings "Official League" baseball was from a 1964 Kellogg's Cereal
box
offer that features the facsimile
signatures of 8 Major League Stars:
Mickey Mantle, Stan Musial, Warren
Spahn, Brooks Robinson, Dick Groat,
Tommy Davis, Cletis Boyer and Ray
Herbert.
Just mail in two cereal box
tops along with $1 dollar and Kellogg's
would send you the ball. Kellogg's
issued this premium throughout the
1960s, but with the signatures of other
players, on a Rawlings AB model
baseball.
Everyone remembers or knows about the
1961-1963 baseball cards that were
hand cut from the back of boxes of Post
Cereal, but not too many people
remember that in 1963 you also found a
prize when you went digging
through the box. A cloth
Major League Team Mini Pennant!
The pennants are made of sturdy cotton with a strong
adhesive backing, measure about 1.75"
along the spine and about 3.5" across,
and have a peel away adhesive back with
instructions.
The 1970 Kellogg's baseball card set
consist of 75 cards that measure
approximately 2 1/4" x 3 1/2". This was
the first baseball card set issued by
Kellogg's. Key players include; Pete
Rose, Tom Seaver, Willie Mays, Frank
Robinson, Brooks Robinson, Roberto
Clemente, Reggie Jackson, Ernie Banks ,
and Johnny Bench
The plastic covered cards were made to
look 3-D, using lenticular lens
technology. The cards were individually
inserted in specially marked boxes of
Kellogg's cereal. The
Kellogg's "3-D baseball cards" were
issued yearly throughout the 1970s and
into the 1980s.
From 1978 to 1981 Kellogg's offered a free
"Official Pro-Curve Practice
Baseball." The Official Size hard
rubber practice ball was free for three
Kellogg's Corn Flakes proof-of-purchase
seals, in 1978. By 1981, four
proof-of-purchase seals.
The order form was on the back of the cereal boxes. The 1978 Kellogg's box
pictured a skydiver on the front. The
1981 box, Dee Todd, the first
African-American Woman to Appear on a
Kellogg’s Corn Flakes Box.
In
1994 Kellogg's offered Major League
Baseball Watches, FREE with three
proof of purchase (UPC Symbols) from
Kellogg's Mini-Wheats cereals. Baseball
fans had a choice between an American
or National League baseball watch, when
you filled out and mailed in the order
form found on the side panel of the
cereal box. The specially marked box of
Kellogg's Mini-Wheats cereal features
an endorsement on the back panel from
New York Yankees Reggie Jackson. |
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RELATED RESOURCES |
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